by Valeriu S. Popescu
(c) Internet Marketing Profits Center - All Rights Reserved
http://www.internetmarketingprofitscenter.com
Sometimes, the search engines act really strange. And this
story will prove how I've got top positions (80% on #1) into
the major search engines - such Google, Yahoo!, MSN -
without lifting a finger! What is REALLY strange? I did not
optimize my page!
But first allow me to give you some backgrounds. Couple of
time ago I buy a domain name and hosted into a very reliable
server. At that time I intended to build a mini-site around
a very powerful service which was released at that period.
I can't remember why at that time I was very busy. So I just
write a simple page, insert a few links to the program I
promote and upload it. Everything it don't takes me more
than 1/2 hours.
That was the beginning. The page stays there for around a
month. I remember I post 3-4 messages into some forums and
link them to my newest mini-site. That was ALL I can do at
that time. But one day I decided to make a little change.
I login to my hosting account and take a look at the stats.
Surprise! I saw traffic from Google and Yahoo! What??? I
didn't submit my website to the search engines!
What the hell is going on?
I open my WebPosition Gold 2 software (
http://www.internetmarketingprofitscenter.com/wpg/ ) and
check my website. Geez, my site was there, on #1 for 3
keyphrases in Google, Yahoo!, and MSN, and take #1 through
#5 spots on other 2-3 major search engines.
I couldn't belive that was happening to my website, but the
evidence was there. It was very hard to believe that I've
got #1 places into the search engine without doing a little
optimization. Because my friend, THAT page was NOT optimize
for the search engines!
So I said to myself: That won't last forever. I give one
week and I'll saw my website going down because it has no
support for all those positions!. Well, it didn't last a
week. After only 5 days, my website was vanish. Not a single
position into the top 10, not even found on search engines!
OK, what it was it was. For only couple of days (perhaps
hours) I was on #1 spots. It means that I can do it again IF
I'll do everything by the book. Despite of general opinion,
search engine optimization it's not so hard. If you know
what to do, if you take your time to study the right stuff
and have patience, there's impossible not to rich the
position you desire.
That was fine, but I also plan to go into vacation with my
family. It was on July, the weather was great, and we plan
this vacation from a long time. My son dream about this
vacation, so I said, Why not? Let's do it! You know the
rest: spend a lot of time for making reservations, baggage,
prepare the car for the trip, etcetera. Less time for me to
build my website.
So I left my mini-site and going to vacation. Two weeks
later when I come back, after settle down the things into
the house, I first check my emails. Oh no! - up to 300
emails waiting for me. Check couple of them, get VERRY angry
(you must read below website hosting story!) and then take a
ride to see my stats.
Total SURPRISE! My website was AGAIN on the #1 for Google,
Yahoo!, MSN... plus positions between #1 and #4 on others!
This is my real story. If you spent some time on search
engines like I do it, you know this is weird. Not because I
was again on top, it's weird I'll get to the top WITHOUT
optimization.
Now let me tell you more about this page:
- total words: 864
- links to the affiliate program I promote: 4 (position them
from middle to the bottom of the page)
- use the keyphrase mainly from middle to the bottom of the
page
- use only a .gif picture for my signature (no keywords
for ALT tag)
- headers at the top of page: 3 (first use font size no.3,
the next use H1, and the last H4 tag). NO keywords or
keyphrases inside!
- first appear of the keyphrase is on word #100, the next
on #283 (from 864!)
- number of times my keyphrase appear on the body of page: 5
- number of times my keyphrase appear on the links: 3
- my keyphrase is build on 3 words and a number
- no use of META tags
- layout: use 2 tables to design my page, one in other
- couple of short Java scripts at the bottom of page
- use six bullets on the middle of page, two P.S., and a
line of copyright, address, and contact info at the bottom
of page
- it was uploaded as a home/ index page, NO keywords into my
domain name
- I DID NOT announce this page/ website to the search
engines!
If I'm right, THIS is not an optimized page. And remember:
depending on HOW people will search and what keywords/
keyphrases will use, my competition is between 32 and
2,750,000 and continue to grow!
I hope not a single SEO webmaster will read this issue.
Because, in a way, it's outrageous! I didn't do anything to
deserve this position. I know people try harder to get top
positions. They work a lot to optimize pages, to get
relevant links, build content to become search engine
friendly, and many other things.
This time it's not my case. But there is a hard lesson here
and I want to shear it with you. These days Netpreneurs
likes a lot to build one page mini-sites. Those things works
and I prove it to you. Beyond the SEO problems and the #1
spots on major engines, there is something which only a few
people will ask you: So what if you have a #1
position('s)?
Most people will aspect a hoard of targeted visitors ready
to use their credit cards to buy something they offer,
probably their own product/ services or something from an
affiliate program or joint venture. Sometimes this is
completely wrong! If your keywords are not hot, chances
are that your #1 spots will drive only couple of visitors.
Not to mention sales...
The real Netpreneurs knows that. So if you want to build a
mini-site in the next days, think about how many people will
come and BUY what you promote. To help you, here's a 6 step
plan to build a profitable mini-site:
--> Step #1: find a dream product or service with an
affiliate program (or joint venture partner) which pay well.
--> Step #2: determine if you can use hot keywords to
promote the program. Use a tool like WordTracker, the best
service on the Internet for such a job.
Find keywords/ keyphrases with low supply (little
competition) but have a higher demand (appear on many
searches around the 'Net).
--> Step #3: get a relevant domain name and host it into a
reliable server (try to insert keyword into the name of
domain, or think at something close to the product).
--> Step #4: start building 3-5 pages (build a theme around
the product), do SEO and announce your site to the major
search engines.
--> Step #5: concentrate your efforts on getting links from
top related websites.
--> Step #6: once you rich on top and get back your initial
investment and something more, determine your ROI and start
using pay-per-clicks search engines to boots your profits.
If you follow EXACTLY these steps, chances are that your
mini-site will jump on top of search engines and will REALLY
drive that particular targeted visitor eager to buy what you
promote! Otherwise, you will lamentably fail.
Final thoughts on my search engine story:
By all odds I regret my page is not what I first intend to
do. Because, I have to tell you this, my page was just throw
away into the cyber-space! The idea was to have something on
my index/ home page until I build my website. Has NOTHING to
do with my theme idea. That's why I NEVER think at
optimization.
But I don't regret too much that I'll have to delete it
soon. I learn something very useful: no matter how many top
positions you have on the search engines, unless you write a
very compelling web page, chances are that you'll have poor
visitors. And poor visitors means no sales, no ROI.
(Chances are that, at the moment you read this article, my
magic web page simply dropped from #1 positions or I
delete it. So don't bother to spend time on find it. You
have to believe me! And if you don't, I'll have to PROOF on
my computer, as a .gif picture.)
-----
Valeriu S. Popescu is the editor of the Internet Marketing
Profits Newsletter, an internet marketing gazette dedicated
to help new marketers to drive thousands of targeted
visitors to their websites or affiliate links. Proven tips,
tricks, techniques and strategies revealed every single
month! Click here to read the latest issue online:
http://www.internetmarketingprofitscenter.com/is33/
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