by John Metcalfe
Are You Sick and Tired Off All The B.S Hyped Up How
To Headlines That Enter Your Inbox Everyday ?
Headlines such as:
1. How To Easily Earn $5000 In The Next 30 Days
2. How To Earn $2000 Per Week For Only 2 Hours Easy Work
While Sitting At Your Computer In Your Underpants
The truth is a little different. You cannot start from
scratch online in business today, and expect to be earning
$5000 profit by next month. It's simply not possible
unless you're a super genius, have a photographic memory
and have an extremely good contact list..
To earn a large income online and avoid earning just a
pocket money income (Pocket Money is a UK saying for the
small amount of money given by parents to their children
every week)
Requires you to do one of the following:
1. Produce and market effectively your own product
2. Sell hundreds or thousands of low ticket items
3. Sell high ticket items
Lets quickly look at the first option..
Producing your own product is dare I say * HARD WORK *
and is generally too hard for the average online business
newbie. Most beginners don't have the required knowledge
and confidence to produce their own product. This is OK
as everybody at first feels like this..
Secondly you could do what every Tom, Dick and Harry are
doing online (Another UK saying) and try and promote the
same $20-$50 products to the same prospects as everybody
else..
Here's a quick question regarding this second option:
How many $37 ebooks would you need to sell online to earn
a full time income ?
Let's look at some figures for a minute. Let's say your
marketing a $37 ebook and earning a 50% commission for
every sale you make ($18.50) To replace a $32,000 or
£20,000 full time income would require you to be selling
*1729 COPIES PER YEAR*, with the added possibility of
hundreds of customer service issues (Questions by email
etc)
Can you see how doing it this way is like swimming against
the tide. It's hard work just to do it this way. While
lower priced products have there place in the marketplace
as lead generation products, you'll never get rich from
them as you can see from the above example..
You'll be glad to know that there's an easier way and
here's the secret..
Buy reprint rights to higher tickets products and sell them:
1. To your own optin email list of prospects and customers
2. To prospects from the pay per click search engines
3. Through fre-e Joint Venture methods
Let's take a moment to look at some more figures to show you
what a huge difference it makes to your online income
potential..
To replace the same $32,000 (£20,000) income I talked about
earlier by selling a higher ticket product of say $495
would require you to sell *ONLY 64 COPIES PER YEAR* That's
just over 1 sale per week and with far less work and
customer service issues. An amazing difference I'm sure
you'll agree..
Some examples of products in this level are seminars
consulting packages, reprint rights, and specialized video
sets. Each of them can easily be priced at way more than
$395. Seminars usually price at $777 to $5,000. Reprint
rights focus on a specific group of people who want to have
more products to sell. They'll usually go for $395 to as
high as $32,000..
This one method of selling higher ticket products instead
of just lower ticket products is the only difference between
the online business owner who earns just pocket money, and
the one that earns a large income..
What would you rather be selling, 1729 items or 64 ?
I'll let you decide..
John Metcalfe publishes the Secret Marketing Study e-Magazine
A fresh and informative newsletter dedicated to showing you
exactly the Internet marketing techniques he tests and uses
every single month. Helpful support from an honest friend in
the business, come by and grab a F-R-E-E subscription today at
http://www.secretmarketingstudy.com
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