by Robert Puddy
The newest buzz word on the Net these days is co-registration. Co-registration has
proven to be one of the most cost effective methods of generating newsletter
subscribers or leads
Broadly speaking, co-registration refers to the practice of referring leads, subscriptions,
or memberships concurrent with another registration process. This might occur a couple
of different ways:
Visitors signing up for a free subscription or other service are offered the chance to
opt-in to other offers on the thank-you page that appears after the initial registration.
Visitors to a site are given the chance to opt-in to multiple publications or lists
simultaneously. The idea of co-registration is very much related to thank-you page
joint ventures discussed on the EzineRocket web site.
The most common question was how to set-up the thank-you page
Once you have EzineRocket set up, simply make all of the subscription forms on your
site redirect to your ezinerocket thank you page template.
The second common question was how to find other publishers with whom joint ventures
could be implemented. Look for sites similar to your own by searching for them in search
engines and directories.
If they have an ezine similar to your own that doesn't necessary compete, they're a
perfect candidate. If they don't have an ezine, you may be able to arrange a deal where
they would offer free subscriptions to your ezine from their site in exchange for a link
from your site to theirs.
You may also find interested publishers through the various communities of email
publishers that exist online.
The joint venture set up on the thank-you page of Advertising Know-How is a good
example of publications that compliment each other without necessarily competing.
One ezine covers how to understand and write php scripts, one marketing tips, one
covers the power linking strategy for better search engine optimisation, one covers
building online communities, and one offers tips on publishing an email publication.
All interest Internet professionals without directly competing for mind share
By far, the number-one effort to drive new subscriptions to Advertising Know-How was
the joint venture I set up with six other ezine publishers. It took about three days to
organize and set up, and now Advertising Know-How (and the other publications) all
benefit from significantly more new subscribers each day.
(Some of the publications -- including this one -- more than doubled their growth rate.)
You can get an idea of how the joint venture works by taking a look at this page.
http://www.advertisingknowhow.com/jv/index.php
That's the page that new subscribers see after filling out the subscription form at
Advertising Know-How. The thank-you page features names and descriptions of six
other publications and an easy-to-use checkbox form. The publications are
recommended for quality and work well with Advertising Know-How because they
complement the publication (and would interest a similar audience) without being
competitive with it.
The reason this project is so successful is that it took very little time to set up, while
the participating publishers continue to benefit from each others' efforts over time.
Make no mistake - your subscriber list is your most powerful weapon in the Internet
Marketing war. The money isn't in the secrets, the MLM's, the e-books, or anything
else. The secret is just a fact!
YOU NEED A MAILING LIST!
To get a superb mailing list manager see
(comes with a very profitable 2x15 forced matrix affiliate scheme)
http://www.blazingleads.com/site/site.php?nav=rfrf=4
To get the free give away script to power your own co-registration Joint ventures
go to http://www.ezinerocket.com
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Article written by ROBERT PUDDY
Webmaster http://www.hotbobs.com
http://www.adcredits.com http://www.clicktwister.com
All the advertising and marketing tools you'll ever need
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